David Fellman & Associates
P. O. Box 445
Cary, NC 27512
919-363-4068
fax: 919-363-4069

Dave Fellman's Printing Sales Clinic On Audio CD
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Click Here For Upcoming Sales Clinic Dates & Locations

Dave Fellman
Web Seminar
On PROSPECTING!
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Dave Fellman's Sales Clinics
Next Sales Clinic Dates & Locations

Two Days Of

INTENSIVE

Level-Specific

Sales Training For Printing Salespeople:

Specifically Designed For Entry and Intermediate Level Salespeople!

Entry Level
Recent hires with less than 6 months of printing sales experience. Dave Fellman's Sales Clinic will ensure that your new salesperson gains solid fundamentals and gets off to a good start!

Intermediate Level
One to three years of experience. Dave Fellman's Sales Clinic is the perfect training and motivation program for your developing salesperson, especially if you worry that you might have an underachiever!

Intensive!
Each Sales Clinic Agenda will begin at 8:00 AM and continue until 5:30 PM on Friday. The Saturday agenda runs from 8:00 AM - 4:00 PM, adding up to more than 16 hours of training/learning time!

Tuition
$495 per attendee covers the entire educational program, as well as lunch on both days.


Dave Fellman's Sales Clinic
Friday Session Agenda

8:00 AM - 10:00 AM
Basic Issues
What Drives The Buying Decision?
The Printing Sales Knowledge Base
Suspects, Prospects and Customers

10:00 AM - 10:15 AM
Break

10:15 AM - 12:00 Noon
Time Management
Real World Planning Skills
Prioritization Skills

12:00 Noon - 12:45 PM
Lunch

12:45 PM - 2:00 PM
Prospecting
Research Component
Approach Component

2:00 PM - 2:15 PM
Break

2:15 PM - 4:00 PM
Prospecting (continued)
Qualifying
Follow-Up Strategy

4:00 PM - 4:15 PM
Break

4:15 PM - 5:30 PM
Winning At The Quote & Order Game
Quote Presentation Strategy
Knowing When Not To Quote

Saturday Session Agenda

8:00 AM - 10:00 AM
Initial Obstacles and Objections
Dealing With Voice Mail
"I Don't Have Time To Talk To You"
"We're Happy With Our Current Printer"

10:00 AM - 10:15 AM
Break

10:15 AM - 12:00 Noon
Face-To-Face Selling Skills
Fact Finding Questions
Opinion/Opportunity Finding Questions
Qualifying Their Problems And Presenting Your Solution

12:00 Noon - 12:45 PM
Lunch

12:45 PM - 2:00 PM
Second-Stage Obstacles and Objections
Handling Price Objections
Getting Back In Front Of The Buyer

2:00 PM - 2:15 PM
Break

2:15 PM - 4:00 PM
Goalsetting and Achievement
Establishing Sales & Earnings Goals
Converting Goals to "Action Standards"
Wrap-up and Closing

Click here for Upcoming Sales Clinic Dates & Locations

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